Information Architecture Services

Information architecture is typically a step in the design process, but could also be a stand alone service depending on the complexity of your website.

Information Architecture Design is the process of determining the best way to organize and present the content that you would like to convey to your website user. Unlike print, the web is a highly interactive medium and this is an important fact to consider when designing an information architecture. Not only does the content have to be easy for a user to browse and find information, the user interaction has to be intuitive and simple.

Providing an Easy Way to Navigate Complex Content

This company has a highly complex product offering. We developed this "breadcrumb" navigation to allow both non-technical and highly technical clientele to quickly find and navigate to the product they need.

Wireframes Provide a Simple Way to Visualize Your Website’s Content and Funtionality

Part of the information architecture process is to determine where content and functionality will appear on your website. Using this rough outline format prior to starting the graphic design portion makes the design portion much more efficient.

By creating a wireframe we are able to identify any potential problems and make necessary changes prior to dedicating a lot of time to design and development.